International journal of Asia digital art and design
ISSN 2189-7441
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Contents

categories

name title
Original Article Chung, Hyeuk

Consumer brand engagement by virtue of using Starbucks’s
Branded Mobile App based on grounded theory methodology- 91

Original Article Kim, Dong Sik Phased Expression Technique for Realistic Embodiment of Tiger Fur- 99
Art Paper Kim, Hee-Eun

Designing Playful Metaphors in the Interactive Sound Installation - 109

 
 
Categories for paper

・Original Atricle

A paper in this category has to be a logical and empirical report of the study, the review and the proposal by the author on the issue of digital art and design based on media technology. It also has to who study digital art and design. Number of pages : 6-10

・Art Paper

A paper in this category has to consist of the author's practice, result and expository writing on the field of digital art and design. It also has to have the originality in its concepts, methods, expression techniques and making process, and the result should have some values which can be shared with ADADA members or the people who study digital art and design. Number of pages : 6-10

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